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Pre Sales

The Importance of Hands On Technical Experience

To operate effectively in a pre-sales role detailed product knowledge is a must.  You can not truly understand how a product works and it’s functionality without having some experience of it working on a real system.  At the very least installing a demo or test environment will bring you closer to the capabilities of a [...]

International Technical Sales – Top 5 Tips

I love to travel. I’ve been lucky enough to travel extensively, experience different cultures and have worked in many multi-national teams.  I would definitely class myself as a travel nerd.  I found this WebApp on Trip Advisor and have been looking to get more pins in the map ever since.  Here’s my current travel map [...]

Sales Funnel vs Buy Funnel – Sales Cycle vs Buy Cycle

As Pre-Sales resources we should have an in-depth understanding of the Sales Cycle and the traditional sales funnel.  Although the Sales Manager orchestrates the deal, pre-sales should be aware of his strategy and the steps they are going to progress through to turn leads into closed deals. I came across this video on YouTube. It is [...]

Search Engine Optimisation (SEO) – Pre-Sales Content

The search engine has fast become the first step in any users attempt to access content on the web.  Businesses and individuals alike have realised the massive potential of delivering your information to peoples web browsers at the click of a button.  Targeting higher rankings on search engines, essentially pushing your content closer to the top [...]

What is Three Dimensional Pre-Sales?

Introducing Pre-Sales Depending on the organisation or industry you work in, pre-sales can mean very different things. The main perspectives people hold when categorizing pre-sales as a role are generally polarized at opposing ends of a linear spectrum.  At one end we have technical activity and at the other we have commercial.  The technical-to-commercial spectrum [...]